Abstract: Precision agriculture is the future way for agricultural modernization. The rapid expansion of agricultural data and the development of big data technology provide a new method for the development of precision agriculture, and become an important force leading to the development of precision agriculture. Firstly, this paper introduced the definition and acquisition methods of big data. At the same time, the concept of precision agriculture were introduced for some problems existing in the current agricultural field, and its source and development conditions. Combining the industrial chain of agriculture with the application of big data, this paper analyzed the process of big data to achieve precision agriculture, and the problems in the application of Chinas agricultural big data.

Key words: agriculture, big data, produce, management, market

摘要： 精准农业是农业现代化的必由之路，现代急剧膨胀的农业数据和大数据技术的发展为精准农业的发展提供了一种新的方法，成为引领精准农业发展的一支重要力量。首先介绍了大数据的定义及获取方式，同时针对当前农业领域存在的一些问题，引入了精准农业的概念，并介绍了其来源与发展条件，将农业产业链与大数据应用结合起来，解析大数据实现精准农业的过程，并剖析了中国农业大数据应用方面所存在的问题。

关键词: 农业, 大数据, 生产, 管理, 市场